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After a year of responding to COVID-19 foot traffic and the 2021 coding changes, we’re entering a new era in urgent care. Join us for a webinar where we’ll discuss the top emerging trends that have the ability to future-proof your urgent care business.
KPIs are the vital signs of your clinic. Similar to a patient exam, these metrics help tell the story of your urgent care’s overall financial health. Poor KPIs serve as warning signs of business issues that need to be addressed. While owners traditionally track KPIs in an urgent care, all staff should understand why and how the KPIs are measured, and what actions affect each metric. Here are ten of the most important KPIs to watch in your urgent care.
The Experity Virtual User Experience is just a few weeks away, and we’ve packed every minute of our half-day conference with valuable content and compelling presentations. Get all the benefits of attending virtually and leave with helpful information to share with your urgent care team—without leaving the comfort of your favorite chair.
The urgent care industry emerged early in the 21st century when pioneers in healthcare realized that patients wanted a new way of engaging with doctors and the entire healthcare system. Urgent care providers and operators looked at healthcare in new ways, not only as a response to patients’ needs to get well, but as a business that filled an important need for their communities.
A walk-in clinic, like any business, is only profitable if patients continue to use its services over time. Unfortunately, many healthcare facilities have a restricted marketing budget, which can severely limit new business volume and community engagement.
Something we always advise clients to do is capitalize on marketing tactics that are directly tied to seasonality. Not only are you sending a relevant message into the market, but...
Marketing may seem like a task that is secondary to operational needs. The opposite is true. Marketing needs to be a primary focus if your urgent care is to succeed financially. A forward-thinking budget will have a line item for marketing. In reality, you can have the best staff and medical equipment in the area—and no patients to serve because they don’t know about you.
Do most urgent care clinics open on Christmas Day? Watch this DocuTAP DataBrief to take a look at the questions you should be asking yourself before setting your holiday hours.
Where do your patients come from? Urgent care patients have more ways to find you than ever before. Marketing attribution helps identify touchpoints in the customer journey that have the biggest impact on conversion. Learn how to keep track.
Here at Practice Velocity, we realize that the urgent care market is competitive and that you want your business to be noticed. One way to set your business apart and...
In urgent care, a negative review is bound to happen at some point. While it’s easy to take this personally, especially as a business owner, it’s important to take a step back, take a breath, and respond professionally and authentically. Try our top four tips to make it easier.
Traditional marketing tactics, such as placing billboards and radio ads, are great ways to promote your urgent care center’s services, but they can also be quite expensive. That’s why it’s...