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Articles
Grassroots Marketing: Host a Medication Collection at Your Urgent Care Center
Featured Image via Keep Northern Illinois Beautiful Have you tried grassroots marketing tactics to get the word out about your urgent care center? If not, you’re missing out on a...
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If Your Community Needs Health Care, Do You Really Need to Advertise Your Urgent Care Startup?
Health care is an ongoing need for every community, so is it really necessary to invest in advertising for your startup urgent care center? Won’t people start filtering through your...
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Build Traffic with an Online Scheduling Link on Your Google Business Listing
Today's consumer depends on the web to get information about you. Their first online stop is your Google business listing. Google lets you update your urgent care listing, control the message, and include a link to online scheduling. Learn how to up your presence.
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Are You Waiting for the Eclipse?
In the urgent care business, waiting for flu season is like waiting for the eclipse. But sometimes, this big flu event ends up a colossal bust. Are you waiting on that YEARLY ECLIPSE event for your urgent care?
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Use Social Media to Connect You to Urgent Care Patients
Social media can help urgent care clinics engage with new and current clients. It's what connects people to each other, and share resources. Here's why you need a social media presence, what you should post, and which platforms you should be using.
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5 SEO Myths that are Hurting Your Urgent Care’s Website
So you’ve got what you think is a pretty solid search engine optimization (SEO) strategy for your urgent care practice’s website. Do you know if it’s actually getting your website...
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Just Checking In – Episode 36: Retail Stores and Urgent Care Centers Chase Rooftops and Money
Because urgent care is a retail delivery model for healthcare, its growth trajectory has followed that of big box retail in the affluent suburbs of major cities. In the future,...
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Should You Advertise Your Urgent Care Startup on a Billboard?
You’re starting an urgent care center and are ready to promote it on a big, bright billboard. But is a billboard really the best use of your new clinic’s marketing...
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Can Search Ads Work for Urgent Care Marketing?
More and more companies are taking their marketing online — but not all of them are seeing desired results. One popular marketing technique is the search ad. You’ve seen these...
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These 5 Steps Will Make Negative Reviews About Your Urgent Care Center Work for You
Oh, the dreaded negative online review. People love to write them, and urgent care centers are not immune to receiving them. If they engender a feeling of Hulk-like rage, you’re...
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Just Checking In: Episode 35 – Achieving Top of Mind Awareness
Successful advertising must reach the right potential patients with a sufficient frequency to remember the message. This best occurs through a multi-channel approach–traditional media, digital, and grassroots tactics. Good...
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Just Checking In: Episode 34 – Ownership Evolution of Urgent Care in the United States
We have seen a transition in urgent care ownership from independent physicians, to regional and super-regional private equity-backed platforms, to now hospital and health systems. https://practicevelocity.wistia.com/medias/n5vgert5mo?embedType=async&videoFoam=true&videoWidth=510 Good afternoon! This is...
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